Since starting my own business eight years ago I have always know Branding and Marketing have been my weakest link and its expensive to take someone on ​to focus purely on these two key areas. I have read many "do it yourself" marketing and branding books and found one or two chapters helpful. Then came The Purple Pig Wears Red Lipstick and finally I got it! This book gave me eight very easy to understand steps to take to truly identify how I wanted to brand myself. I now have a very clear plan of exactly which way I want to go.

A great structure, inspiring with wise quotes and enriched with personal stories. A true reference point for personal brand makeover - and more importantly, an author who has a real passion and life story in fashion and personal branding. Could be interesting for any ambitious professional, who wants to improve peoples' perception of them, and make a point of who they actually are.

I have finally finished your wonderful book. I think it is a fabulous creation. The tone is conversational and so easy to follow. So often as I read through, I thought – I wish I said it that way in my book!! I love the quotations throughout and the illustrations, as well as the worksheets. Most importantly, it covers so much that will help the reader with their image across all the ABCs (Appearance, Behavior & Communication).

A very detailed insight into personal branding, through the journey of a woman who has made personal branding an art. Delby brings her own experiences in her professional journey and many anecdotes of how personal branding has helped her in her illustrious career, to outline how we all need to think carefully how we present ourselves to the world if we want to achieve our goals and aspirations. I found the outline about creating charisma as particularly interesting as many of us feel this is something we are born with, Delby shows us this is not the case, we can learn to build to charisma that will help us professionally and in our personal lives. Everything is covered in this book that you may not have thought about when it comes to your own personal brand and is a must for those who believe our future is created by what we do today.

The Purple Pig Wears Red Lipstick is the best book I have ever read about Personal Branding. It is a very well thought-out book. It is congruent both in content and presentation. Written fun, warm and close to its readers as its author, Delby P. Bragais. Its design is extremely attractive. The colors, graphics and name invite you to read it. The content is very punctual, direct and easy to understand. Delby P. Bragais is an expert on the subject. Her experience and trajectory are reflected in 8 steps with which anyone, at the end of the book, could design his own Personal Branding plan. It is certainly a book that was needed to generate professional presence and success in an increasingly competitive world.